Running a small business? Developing a strong social media strategy can help you expand your client base and raise brand awareness. Check out this article for some social media guidelines to follow in order to grow your audience and keep them coming back for more.When you’re running a small business, social media channels can serve as inexpensive means to promote your product/service, build a community around your brand, and gain new clients. More traditional forms of advertising, on the other hand, can quickly drain your budget. Moreover, social networks help you raise brand awareness and ...